Ma Lapel Pins a Corporate Branding: Chida Chobisika Koma Champhamvu

M'dziko lampikisano lamakampani otsatsa malonda, mabizinesi nthawi zonse amafunafuna njira zatsopano kuti awonekere.
Ngakhale kutsatsa kwa digito ndi makampeni owoneka bwino akuwongolera zokambirana, chida chimodzi chosatha chikupitilizabe kubweretsa zovuta zingapo:
pini ya lapel. Kaŵirikaŵiri, zizindikiro zing'onozing'onozi zimanyalanyazidwa kwambiri polimbikitsa kunyada kwa antchito, ndi kukhulupirika kwa makasitomala.
Ichi ndichifukwa chake ma lapel pins akuyenera kukhala ndi malo munjira yanu yotsatsa malonda.

1. Chizindikiro cha Umodzi ndi Kunyada
Zikhomo za lapel zimakhala ngati akazembe ang'onoang'ono amtundu wanu. Zopangidwa mwamakonda ndi ma logo akampani, mawu oti,
kapena makhalidwe, amasintha antchito kukhala zikwangwani zoyenda. Mukavala suti, lanyard, kapena zovala wamba,
amalimbikitsa mochenjera kuwonekera kwamtundu pazochita zatsiku ndi tsiku-kaya pamisonkhano yamakasitomala, misonkhano, kapena misonkhano yamagulu.
Kwa ogwira ntchito, kuvala pini kumalimbikitsa kudzimva kuti ndi anthu ake komanso kunyada, kuwagwirizanitsa ndi cholinga cha kampani.
M'mafakitale monga azachuma, kuchereza alendo, kapena ukadaulo, pomwe ukatswiri ndi mgwirizano ndizofunikira,
mawonekedwe ogwirizana amatha kukweza chikhalidwe chamagulu ndi malingaliro akunja.

2. Kusinthasintha pa Kupanga ndi Kugwiritsa Ntchito
Mosiyana ndi malonda amtundu wa bulkier, mapini a lapel ndi opepuka, olimba, komanso osinthika mosalekeza.
Atha kuphatikizira mwatsatanetsatane monga mitundu ya enamel, zomaliza zachitsulo, kapena zinthu za 3D kuti ziwonetse kukongola kwa mtundu wanu.
Makampani amatha kuzigwiritsa ntchito pazinthu zingapo:
Kuzindikiridwa kwa Ogwira Ntchito: Zikhomo za mphotho pazochita zazikulu kapena zopambana.
Zokumbukira Zochitika: Kumbukirani kukhazikitsidwa kwazinthu, zikondwerero, kapena ziwonetsero zamalonda.
Mphatso za Makasitomala: Perekani chizindikiro chapamwamba chothokoza chomwe chimapangitsa kuti mtundu wanu ukhale wapamwamba kwambiri.
Kusinthasintha kwawo kumafikiranso m'mafakitale opitilira mabizinesi - osapindula, mabungwe amaphunziro, ngakhalenso magulu amasewera amathandizira kuti achitepo kanthu.

3. Zotsika mtengo komanso Zokhazikika
Zikhomo za lapel ndi njira yabwino yopangira malonda. Ndi mtengo wotsika wopanga komanso mtengo wowoneka bwino,
amapereka ROI yamphamvu. Mosiyana ndi zinthu zotsatsira zotayidwa (mwachitsanzo, zolembera kapena zolembera), mapini amasungidwa ndikugwiritsidwanso ntchito,
kuchepetsa zinyalala. Opanga ambiri tsopano amapereka njira zokometsera zachilengedwe, monga zitsulo zobwezerezedwanso kapena zopakira zomwe zimawonongeka,
kugwirizanitsa ndi zolinga zokhazikika-chofunika kwambiri kwa ogula amakono.

4. Zobisika Zimakumana ndi Kukumbukira
M'nthawi ya kuchulukitsidwa kwa malingaliro, kuchenjera kungakhale mphamvu yayikulu. Zikhomo za lapel sizikufuula kuti ziwonekere koma m'malo mwake zimachititsa chidwi.
Pini yopangidwa bwino imabweretsa mafunso monga, "Kodi chizindikirocho chikuyimira chiyani?" kapena
Ndingapeze kuti imodzi? Chiyanjano ichi cha organic chimapanga ziwonetsero zosatha popanda kumva kusokoneza.

Mapeto
Zikhomo za lapel zimatsekereza kusiyana pakati pa miyambo ndi zamakono pakuyika chizindikiro.
Ndizoposa zowonjezera-ndizoyambitsa zokambirana, omanga kukhulupirika,
ndi oyimira chete amtundu wanu. Kaya ndinu odziwika poyambira nyumba kapena kampani yokhazikika yolimbikitsira,
zida zodzikweza izi zimapereka njira yamphamvu yolumikizirana ndi omvera mwatanthauzo.

Phatikizani zikhomo muzolemba zanu zamalonda, ndikuwona chizindikiro chaching'ono chikupanga chidwi kwambiri.

Mwakonzeka kupanga mapini anu a lapel? Lumikizanani nafe lero kuti musinthe mawonekedwe amtundu wanu kukhala mawu omveka.
[imelo yotetezedwa]